Multiple Choice
Despite the theories and tools for analysing strategic position, many major firms fail:
A) Because the senior managers are too wedded to a former "recipe for success" which always worked in the past.
B) Because they believe in their own unassailable position
C) Because they fail to recognise that technology and/or customer needs have moved on
D) Any of the above reasons - which is not an exhaustive set.
Correct Answer:

Verified
Correct Answer:
Verified
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