The Perceived Importance of Resources and Capabilities to Firms' Strategies

Multiple Choice

The perceived importance of resources and capabilities to firms' strategies became prominent because:

A) Top managers have understood the importance of competitive advantages from major academic papers published at the time.
B) The general environment has become more unstable and the structure of industries has evolved towards simultaneously more cooperation and more competition
C) The planning school of strategy has been heavily criticized and planning departments in large firms have almost disappeared
D) It became increasingly apparent that competitive advantage was more important to profit generation than mere characteristics of the industry as a whole.