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One of the Disadvantages of Adapted Global Marketing When Compared

Question 22

Multiple Choice

One of the disadvantages of adapted global marketing when compared to standardized global marketing is that ________.


A) adapted global marketing results in more costs
B) adapted global marketing produces a smaller market share
C) the returns are lesser
D) the strategies are not tailored to the needs of the target customers
E) products and marketing approaches remain the same worldwide

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