Multiple Choice
When Hancock & Dunberry developed and introduced new simplified wills for the elderly and less educated markets,less expensive home visits,and a free statewide legal referral service,the law firm began practicing ________ marketing.
A) consumer-oriented
B) innovative
C) customer-value
D) societal
E) sense-of-mission
Correct Answer:

Verified
Correct Answer:
Verified
Q6: The high failure rate of new products
Q7: Critics claim that companies in the _
Q8: What can conscientious marketers do to act
Q9: A company should lower its ethical standards
Q12: In which of the following scenarios would
Q13: The _ concept specifically focuses on future
Q14: According to many critics,the American marketing system
Q15: Pleasing products have low immediate appeal but
Q16: Trendy Teens manufactures fashionable clothing and accessories
Q90: Xorbate Blue is a relatively new food