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    Marketing Study Set 3
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    Exam 5: Understanding Consumer and Business Buyer Behavior
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    In Which Stage of the Adoption Process Does the Consumer
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In Which Stage of the Adoption Process Does the Consumer

Question 66

Question 66

Multiple Choice

In which stage of the adoption process does the consumer consider whether trying the new product makes sense?


A) interest
B) adoption
C) evaluation
D) awareness
E) trial

Correct Answer:

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