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    Exam 6: Customer-Driven Marketing Strategy: Creating Value for Target Customers
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    A Company or Store Gains A(n)________ by Differentiating Its Products
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A Company or Store Gains A(n)________ by Differentiating Its Products

Question 94

Question 94

Multiple Choice

A company or store gains a(n) ________ by differentiating its products and delivering more value.


A) competitive advantage
B) positioning advantage
C) cost advantage
D) efficiency advantage
E) synergy

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