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    Exam 12: Using Basic Descriptive Analysis, Performing Population Estimates, and Testing Hypotheses
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    One Commonly Used Basis for Market Segmentation Is the Discovery
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One Commonly Used Basis for Market Segmentation Is the Discovery

Question 89

Question 89

Multiple Choice

One commonly used basis for market segmentation is the discovery of all of the following differences EXCEPT for:


A) Economically viable.
B) Statistically significant.
C) Meaningful.
D) Stable.

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