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    Marketing Research
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    Exam 5: Secondary Data & Packaged Information
  5. Question
    ________ Are Information That Is Collected Without Overt Consumer Activity
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________ Are Information That Is Collected Without Overt Consumer Activity

Question 54

Question 54

Multiple Choice

________ are information that is collected without overt consumer activity.


A) Covert data
B) Passive data
C) Monitored data
D) Active data

Correct Answer:

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