Multiple Choice
Corbyn wants to be a professional football player. He tries to emulate the behavior of National Football League (NFL) players and pays attention to the advertisements that use NFL players as spokespersons. In this scenario, Corbyn regards the NFL players as _____.
A) a reference group
B) policy makers
C) an advocacy group
D) a target group
E) ethicists
Correct Answer:

Verified
Correct Answer:
Verified
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