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Magnira Inc

Question 60

Multiple Choice

Magnira Inc. is trying to promote its cosmetics. It offers discounts to customers who post about its products' benefits in their social media accounts. This enables others to know about the company's products. In this case, customers of Magnira Inc. are involved in _____.


A) co-branding
B) disposing
C) word of mouth
D) brand extension
E) perceptual mapping

Correct Answer:

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