In the Context of Memory and Retrieval, Which of the Following

Multiple Choice

In the context of memory and retrieval, which of the following statements is true of interference?

A) It is reduced by repeatedly retrieving a particular information from memory.
B) It occurs when the strength of a memory deteriorates over time because of the presence of other memories that compete with it.
C) It is negatively affected by competitive advertising when an established brand promotes a new attribute.
D) It affects bilingual customers since second-language messages are retrieved better than first-language messages.
E) It occurs when a person retrieves memories through the use of decoding techniques.