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    Consumer Behavior Study Set 1
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    Exam 6: Attitudes Based on Low Effort
  5. Question
    Consumers Can Form Simple Beliefs Based on _____ for an Endorsement
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Consumers Can Form Simple Beliefs Based on _____ for an Endorsement

Question 64

Question 64

Multiple Choice

Consumers can form simple beliefs based on _____ for an endorsement.


A) discredits
B) judgments
C) heuristics
D) attributions
E) arguments

Correct Answer:

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