Which of the Following Statements Is True of the Problem

Multiple Choice

Which of the following statements is true of the problem recognition stage of the consumer decision process?

A) It relates to consumption and acquisition decisions of consumers rather than disposition decisions.
B) It is the last step in the consumer decision-making process.
C) If consumers do not perceive a problem, their motivation to act will be high.
D) It occurs if consumers become aware of a discrepancy between the actual and the ideal states.
E) Consumers identify a problem in their ideal state.