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Fred, Who Had Carried Out an Extensive Evaluation of Geronite

Question 49

Multiple Choice

Fred, who had carried out an extensive evaluation of Geronite computers right before its purchase, felt a high level of satisfaction with his new computer. However, his satisfaction steadily declined over time. In this scenario, Fred can be referred to as a _____.


A) low-power consumer
B) high-involvement consumer
C) low-involvement consumer
D) high-power consumer
E) risk averse consumer

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