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    Principles of Marketing Study Set 8
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    Exam 7: Developing and Managing Offerings
  5. Question
    A Price Skimming Strategy Often Attracts Consumers Who Are _____
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A Price Skimming Strategy Often Attracts Consumers Who Are _____

Question 52

Question 52

Multiple Choice

A price skimming strategy often attracts consumers who are _____.


A) price sensitive
B) laggards
C) the early majority
D) early adopters
E) the late majority

Correct Answer:

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