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    Principles of Marketing Study Set 8
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    Exam 8: Using Marketing Channels to Create Value for Customers
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    Which of the Following Is the Least Risky Global Entry
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Which of the Following Is the Least Risky Global Entry

Question 31

Question 31

Multiple Choice

Which of the following is the least risky global entry strategy?


A) Strategic alliance
B) Direct foreign investment
C) Joint venture
D) Franchising
E) Exporting

Correct Answer:

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