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    Exam 12: Product and Promotion: Creating and Communicating Value
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    Chromiate's Decision to Introduce Its MP3 Player, GiZmo, in Different
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Chromiate's Decision to Introduce Its MP3 Player, GiZmo, in Different

Question 37

Question 37

True/False

Chromiate's decision to introduce its MP3 player, GiZmo, in different sizes, colors, and storage capacities is an example of brand extension.

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