Multiple Choice
Aries Inc. is a large a computer manufacturer which has been in the market for several years. Many other companies have started manufacturing compact, portable gadgets to keep up with the new technological developments. Aries, however, has been reluctant to adopt these changes because it thinks that its products are already popular. Which of the following concepts is illustrated in the scenario?
A) Competitive dissonance
B) Anticompetitiveness
C) Competitive inertia
D) Customer inertia
E) Opportunism
Correct Answer:
Verified
Correct Answer:
Verified
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