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The Gillette Fusion Razor Sells for Approximately $10

Question 37

Multiple Choice

The Gillette Fusion razor sells for approximately $10.00, and a four-set of replacement blades sells for over $8. Which of the following statements is TRUE?
I. Consumers with a high willingness to pay for being clean-shaven will buy many replacement blades.
II. Consumers with a low willingness to pay for being clean-shaven will rarely buy replacement blades.
III. Gillette's high price for the replacement blades is a method to extract consumer surplus from those consumers with a high desire to be clean-shaven.


A) I and II only
B) II and III only
C) III only
D) I, II, and III

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