Multiple Choice
Why is it considered important to focus on the buyer persona?
A) They spend the most time on social media.
B) They react differently to messaging objectives than other persona profiles.
C) They are the ones who make the purchasing decisions.
D) They reflect the ideal demographic profile.
E) They spend the least time on social media.
Correct Answer:
Verified
Correct Answer:
Verified
Q10: What is a target audience?
Q11: The only major platform to offer data
Q12: Google+:<br>A) has a built-in targeting mechanism with
Q13: The Forrester Social Technographics Ladder identifies personas
Q14: Which group on the Social Technographics Ladder
Q15: The Persona Development Cycle DOES NOT include:<br>A)
Q16: Developing personas is an ongoing process that
Q17: LinkedIn forbids self-promotion on its platform.
Q18: What is a common issue with social
Q19: Why are messaging objectives important?<br>A) They ensure