When a Company Is Identified as Being in the Intermediate

Multiple Choice

When a company is identified as being in the intermediate stage of social media,it

A) Is focusing on monitoring the social web to create a social media plan.
B) Is in a position to use management systems to create engaged communities on various platforms.
C) Has an average annual budget of $1.364 million for social media marketing.
D) Has a clearly defined social media policy.
E) Is ready to invest in social customer relations management (SCRM) .