Multiple Choice
What is the customer lifetime value of a customer that that generates $1,000 (on average) of annual sales? Assume a 7% discount rate, a 15% profit margin, and a customer expected lifetime of 10 years.
A) $140
B) $1,054
C) $21
D) Cannot be determined from the information given
Correct Answer:
Verified
Correct Answer:
Verified
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