Multiple Choice
Customer satisfaction surveys, as part of an external customer service audit, should include all of the following except?
A) Opportunities for a customer to indicate satisfaction with firm performance on each customer service element
B) Opportunities for a customer to indicate satisfaction with a firm's competitors
C) Opportunities to express customer changes in demographics (e.g., changes in marital status, address, etc.)
D) Opportunities to provide free-form comments
Correct Answer:
Verified
Correct Answer:
Verified
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