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  3. Study Set
    Management Study Set 34
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    Exam 10: Strategy and Strategic Management
  5. Question
    The Strategic Objective of the Differentiation Strategy Is to Attract
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The Strategic Objective of the Differentiation Strategy Is to Attract

Question 29

Question 29

True/False

The strategic objective of the differentiation strategy is to attract customers who stay loyal to the firm's products and lose interest in those of its competitors.

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