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In This Phase, the Needs of the Target Market Are

Question 13

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In this phase, the needs of the target market are identified, alternative product concepts are generated and evaluated, and one or more concepts are selected for further development and testing.


A) Phase 1: Concept development
B) Phase 2: System-level design
C) Phase 3: Detail design
D) Phase 4: Testing and refinement
E) Phase 5: Production ramp-up

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