From an Operational Perspective, Yield Management Is Most Effective Under

Multiple Choice

From an operational perspective, yield management is most effective under which of the following circumstances?

A) Demand cannot be segmented by customer.
B) Inventory is perishable.
C) Fixed costs are low, and variable costs are high.
D) The customer is a "captive" of the system.
E) The firm doing yield management is very profitable.