In His Second Year of Managing the Accounting Department, Darwin

Multiple Choice

In his second year of managing the accounting department, Darwin set a goal for his team to slightly improve its "days billing" from last year's mediocre 36 days to 35.5 days. Midway through the year, Darwin is disappointed that the "days billing" has actually worsened, to 37 days. Darwin's manager advised Darwin that, to motivate his staff to perform at a higher level, Darwin should set a goal that is

A) unattainable.
B) subjective.
C) provisional.
D) not quantifiable.
E) more challenging.