Nate, the CEO of Venus Corp

Multiple Choice

Nate, the CEO of Venus Corp., decides to make some changes to the strategies adopted to operate in global market. Although he remains with the multidomestic strategy, he decides to manage the variations and the costs incurred through it by allowing a local firm to take up a franchise. This ensures that Venus does not have to work on adapting the product to the local needs. Which strategy has Nate adopted to manage the variations?

A) Focus adaptations
B) Externalize adaptations
C) Design adaptability
D) Market adaptability