The Burdell Wheel and Tire Company Has Completed a Total

Short Answer

The Burdell Wheel and Tire Company has completed a total cost analysis for two suppliers of tires to support their business. They also consider delivery speed, consistent quality and volume flexibility in their selection process. Each criterion is given a weight (total = 100 points), and each supplier is scored on each criterion (1 = poor, 10 = excellent). The data are shown in the following table.

Using the preference matrix approach for selecting suppliers, which supplier should Burdell select?