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  3. Study Set
    New Products Management Study Set 1
  4. Exam
    Exam 13: Product Use Testing
  5. Question
    In a _____ Test, Use of the New Test Product
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In a _____ Test, Use of the New Test Product

Question 24

Question 24

Multiple Choice

In a _____ test, use of the new test product is interspersed with that of a competitive product.


A) monadic
B) paired comparison
C) sequential monadic
D) triangular comparison

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