One of the Real Problems with Using In-House People to Report

Multiple Choice

One of the real problems with using in-house people to report on customer problems is that:

A) they don't know how to interact with customers and lack experience.
B) each suggestion is usually someone's perception of what the customer problem is.
C) they tend to focus on finding out what new products customers are looking for instead of providing a solution with each suggestion.
D) they generally lack the skills and expertise required for analyzing customer problems.