A Magazine Ad Features a Photo of the Head of Albert

Multiple Choice

A magazine ad features a photo of the head of Albert Einstein placed atop the photo of a young,muscular torso with loads of tattoos and the top of his underwear showing.The ad is one for General Motors and features the line,"Ideas are sexy,too." The Hebrew University of Jerusalem was given the rights to Mr.Einstein's works and names by his family when he died.GM says that it purchased the rights to use the Einstein photo from a reputable licensing firm.What would be the basis of a suit by the University against General Motors?

A) Defamation
B) Intrusion into private affairs
C) Appropriation
D) Strict liability