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Emery Is a Software Developer and Is Making a Sales

Question 53

Multiple Choice

Emery is a software developer and is making a sales presentation to a group of hoteliers who might be interested in using his software to enhance profitability of their business.During his presentation, he overused computer jargon which caused the sale to eventually fall apart.Which of the following communication barriers impacted Emery's abilities to close the sale?


A) Differences in perceptions
B) Information overload
C) Disorganized sales presentation
D) Not adapting to buyer's style
E) Distractions

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