Bernadette, a Marketing Executive Who Was Born in 1962, Advocated

Multiple Choice

Bernadette, a marketing executive who was born in 1962, advocated that her company focus on a print campaign for its new line of lipsticks rather than spending money on online ads. This point of view may be attributed to the fact that she is a member of which generational cohort?

A) Baby Boomer
B) Gen X
C) Gen Y
D) Gen Z
E) Millennials