Multiple Choice
It is not unusual to see firms offering free product samples in grocery stores to let customers try the product before buying it. Similarly, in today's world of social media, people can watch YouTube videos on different ways to use a product before they buy it. These opportunities represent which aspect of the 4E framework?
A) engage
B) energize
C) excite
D) experience
E) educate
Correct Answer:
Verified
Correct Answer:
Verified
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