Essay
Over the four marketing eras, how did the emphasis on the four Ps change? List the four eras and describe which of the four Ps were emphasized during each era.
Correct Answer:

Verified
During the production-oriented era, the ...View Answer
Unlock this answer now
Get Access to more Verified Answers free of charge
Correct Answer:
Verified
View Answer
Unlock this answer now
Get Access to more Verified Answers free of charge
Q98: Bella, the outside sales rep for a
Q99: From a customer's perspective, value reflects<br>A)the need
Q100: Value-oriented marketers constantly measure<br>A)promotional effectiveness against ethical
Q101: Buffalo Wild Wings suggests that its diners
Q102: It was during the market-oriented era that
Q104: The text states, "Good marketing is not
Q105: At the beginning of the 20th century,
Q106: Seraphina studies her customer profiles, marketing research
Q107: The activity, set of institutions, and processes
Q108: Value is what you get for what