Multiple Choice
When choosing where to eat lunch, Sharon looks for restaurants where she will be seated promptly and served her meal quickly. For Sharon, ________ is the most important of the five service quality dimensions.
A) assurance
B) reliability
C) tangibles
D) responsiveness
E) empathy
Correct Answer:

Verified
Correct Answer:
Verified
Q103: Along the service-product continuum, which one of
Q104: All products and services are intangible.
Q105: The customers at Monica's pastry shop want
Q106: Sometimes all that needs to be done
Q107: One approach marketers are using to reduce
Q109: One of the reasons service failures need
Q110: Training service providers to know exactly what
Q111: Listening to the customer is the first
Q112: The Broadmoor Hotel in Colorado Springs, Colorado,
Q113: The Federal Aviation Administration posts monthly percentage