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    M Marketing Study Set 3
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    Exam 11: Product, Branding, and Packaging Decisions
  5. Question
    Private-Label Brands Are Developed and Managed by
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Private-Label Brands Are Developed and Managed by

Question 58

Question 58

Multiple Choice

Private-label brands are developed and managed by


A) manufacturers.
B) wholesalers.
C) supply chain specialists.
D) manufacturer's representatives.
E) retailers.

Correct Answer:

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