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The Three Objectives of Public Relations Provided by Baskin, Aronoff

Question 38

Multiple Choice

The three objectives of public relations provided by Baskin, Aronoff and Lattimore (1997) are to


A) create information, disseminate information and monitor information.
B) maintain positive opinion, neutralise hostile opinion and create opinion where there is none.
C) make an image, monitor the image and modify the image.
D) create information, modify images and neutralise hostile opinions.

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