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    Contemporary Marketing Study Set 4
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    Exam 9: Marketing Segmentation, Targeting, and Positioning
  5. Question
    What Is the Group Born Between 1947 and 1965 and Are
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What Is the Group Born Between 1947 and 1965 and Are

Question 11

Question 11

Multiple Choice

What is the group born between 1947 and 1965 and are a popular segment to target because of their numbers and income levels called?


A) gaby boomers
B) Generation X
C) Generation Y
D) tweens

Correct Answer:

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