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  3. Study Set
    Contemporary Marketing Study Set 4
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    Exam 8: Marketing Research, Decision Support Systems, and Sales Forecasting
  5. Question
    What Is It Called When Huge Amounts of Customer Information
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What Is It Called When Huge Amounts of Customer Information

Question 80

Question 80

Multiple Choice

What is it called when huge amounts of customer information are entered into a database to be used for data mining?


A) data warehouse
B) marketing decision data cube
C) statistical database
D) data storage base

Correct Answer:

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