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    Business
  3. Study Set
    Contemporary Marketing Study Set 4
  4. Exam
    Exam 8: Marketing Research, Decision Support Systems, and Sales Forecasting
  5. Question
    Which of the Following Should NOT Be Used as Short-Run
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Which of the Following Should NOT Be Used as Short-Run

Question 9

Question 9

Multiple Choice

Which of the following should NOT be used as short-run sales forecasting technique?


A) survey of buyer intentions
B) Delphi technique
C) jury of executive opinion
D) sales force composite

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