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    Business
  3. Study Set
    Contemporary Marketing Study Set 4
  4. Exam
    Exam 8: Marketing Research, Decision Support Systems, and Sales Forecasting
  5. Question
    A Sales Forecast Is the Difference Between the Actual and Planned
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A Sales Forecast Is the Difference Between the Actual and Planned

Question 45

Question 45

True/False

A sales forecast is the difference between the actual and planned sales covering a short-run period, usually 12 to 18 months.

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