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    Contemporary Marketing Study Set 4
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    Exam 16: Pricing Concepts and Strategies
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    A Retailer Wants to Increase the Number of Customers Shopping
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A Retailer Wants to Increase the Number of Customers Shopping

Question 125

Question 125

Multiple Choice

A retailer wants to increase the number of customers shopping in her store. Which of the following has the greatest potential for success?


A) unit pricing
B) price flexibility
C) prestige pricing
D) promotional pricing

Correct Answer:

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