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    Contemporary Marketing Study Set 4
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    Exam 11: Developing and Managing Brand and Product Strategies
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    A Company Extends a Brand by Attaching Unrelated Products to a Known
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A Company Extends a Brand by Attaching Unrelated Products to a Known

Question 52

Question 52

True/False

A company extends a brand by attaching unrelated products to a known brand name for instant recognition.

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