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    Contemporary Marketing Study Set 2
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    Exam 12: Product and Service Strategies
  5. Question
    Tangible Goods and Intangible Services Both Intend to Satisfy Consumer
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Tangible Goods and Intangible Services Both Intend to Satisfy Consumer

Question 88

Question 88

True/False

Tangible goods and intangible services both intend to satisfy consumer wants and needs,but the marketing efforts supporting them may be vastly different.

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