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Match Each Item with the Correct Statement Below

Question 231

Multiple Choice

Match each item with the correct statement below.
-The convenience goods and services that consumers constantly replenish to maintain a ready inventory are called _____.


A) marketing mix
B) specialty products
C) product
D) services
E) convenience products
F) impulse goods
G) installations
H) wholesalers
I) business-to-business (B2B)
J) supplies
K) emergency goods
L) shopping products
M) component parts and materials
N) staples
O) product mix
P) product line
Q) line extension
R) total quality management
S) product lifecycle
T) benchmarking

Correct Answer:

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