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    Contemporary Marketing Study Set 4
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    Exam 17: Relationship Marketing and Customer Relationship Management CRM
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    What Is the Main Objective of an Internal Marketing Program
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What Is the Main Objective of an Internal Marketing Program

Question 117

Question 117

Multiple Choice

What is the main objective of an internal marketing program?


A) to share resources with business partners
B) to encourage employees to view each other as competitors
C) to create satisfied employees
D) to facilitate a vertical integration

Correct Answer:

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