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    Contemporary Marketing Study Set 4
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    Exam 17: Relationship Marketing and Customer Relationship Management CRM
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    The Use of Databases Allows Marketers to Identify Targeted Groups
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The Use of Databases Allows Marketers to Identify Targeted Groups

Question 144

Question 144

True/False

The use of databases allows marketers to identify targeted groups of customers among thousands, or even millions, of less qualified prospects.

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