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    Building Your Team
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    Exam 3: Market Feasibility Study
  5. Question
    Which of the Following Promotional Activities Has the Highest Cost
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Which of the Following Promotional Activities Has the Highest Cost

Question 27

Question 27

Multiple Choice

Which of the following promotional activities has the highest cost per audience member?


A) Advertising
B) Sales Promotion
C) Public Relations
D) Personal Selling

Correct Answer:

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